attorney marketing

If you are a personal injury attorney, then you know how difficult it is to get car accident leads from social media. What if I could give you a free tool that allows you to easily generate leads using Facebook for your law firm?

I used to own a company called Lost Value Recovery Specialists, and my partner used to be a claims manager for one of the largest insurance companies in the country. We helped people claim diminished value following a car accident.

Now, I know injury attorneys are not interested in property damage cases, but anyone that has a diminished value claim has also been in an accident, and we used to generate a lot of car accident and injury leads using this method.

So, I want to give you this website completely free. All you have to do is install it on your own ClickFunnels account, run some Facebook ads to it and start collecting leads.

To get a working copy of this exact website for free, enter your name and email address below. I’ll also include a complete tutorial that shows you step-by-step how to customize this for your law firm.

How To Use A Quiz To Get Leads

The concept here is a simple quiz that allows you to determine if someone has a diminished value claim and if they have an injury claim.

I’m going to show you what happens if somebody has a good diminished value claim in Florida. Now keep in mind, these are Florida rules. I don’t know if it’s different between states, but in the tutorial video, I’ll show you how to change it, if for some reason the rules are different.

• In Florida – Do you still own the vehicle that was in the accident? In Florida, you have to own the vehicle still. So, yes.
• Was the vehicle a lease? It cannot be a lease in Florida.
• Was the accident your fault? It cannot have been your fault.
• Were you injured in the accident? This is where the lead gets generated.

If the answer is, yes, then what happens is the lead is then brought to this page and because they had a diminished value claim, and it appears that they may have been injured, then what happens is they’re brought to this page that says “Congratulations, it appears that you may qualify for diminished value settlement, as well as compensation for medical bills, lost wages, pain, and suffering and more. Enter your information below and have an attorney contact you right away”.

Once they enter their email address, you’re going to get a notification in your inbox that there is a good diminished value lead. It is also going to send them your diminished value information automatically, that’s going to teach them how to get the diminished value.

Now let’s say they don’t have a diminished value case, but they still have an injury. Let’s say their car was totaled, so you don’t own the car anymore. You didn’t lease the vehicle. The accident was not your fault, but they were injured.

What happens now is it says, “Unfortunately, it does not appear that you qualify for a diminished value settlement. However, you may be entitled to compensation for medical bills, lost wages, pain, and suffering and more”.

Let’s say they do have a diminished value claim, but they were not injured. These are people that you probably don’t want to waste your time talking to.

• Do you still own the vehicle? – Yes.
• Do you lease the vehicle? – No.
• Was the accident your fault? – No.
• Were you injured in the accident? – No.

How Can This Help You Get Leads?

What’s going to happen is it takes you to this page that says “Thank you. Please enter your email address below to receive your free guide to claiming your diminished value.” What happens is when they enter their email address, it automatically fires off a free guide that teaches them how to get diminished value.

Now the last option is no diminished value, no injury. Let’s say they don’t own the vehicle. Let’s say they leased the vehicle and the accident was their fault and they were not injured. Now they come to this page right here that says, “Unfortunately it does not appear that you qualify for diminished value.”

This is a good way to generate car accident leads and injury leads, and if they have a diminished value case but no injury, you don’t ever have to talk to them, but they still get value from it, and if they have an injury, it gets sent right to you.

Enter your information, click the link below, and we will send this right to your inbox.

I’ve had a few people email me after the web class saying, “I love the old strategy. I really want to start using social media, but I just don’t have time to record videos, and it’s just too much work. I don’t have the time for it.”

I want to show you how long it actually takes me to film a video. I want to note something real quick about this video. I was watching it back, and I noticed that I talk about myself a lot. I say “this is how long it takes me,” “this is how long I do it,” ” this is how I do it,”  “this is how long it takes me to do it.” That’s not the point that I was trying to make in this video, and I want to make sure that’s clear.

I want to make sure that you understand that this is how long it takes. I’m not special, and I’m not that great at filming video. I understand that in the video, I said this is how long it takes me to do it, and I’m going to show you how quickly I can do it. That’s not what I meant.

My point of this video is that anybody can do it in five minutes or less, trust me. I’m not that great on camera. You’ll see that I make a lot of mistakes. In fact, I make a lot of mistakes in this video also. I just wanted to clarify that.

How To Make The Process As Seamless As Possible

For me, it’s a simple matter of having a topic. If you have no idea what to talk about, use the website answerthepublic.com, and I’ll give you a full demo. There’s going to be a video included with the email that I sent that will show you exactly how to find a quick topic really fast.

Let me show you how fast I  can record a video. I’m just going to use my iPhone right here. I’m going to upload it directly into my Facebook group from my iPhone. And then what happens is my virtual assistant goes into my Facebook group, they download it, and then it’s done. As soon as I upload it, it’s finished.

You go into Facebook and write a quick status update. Let’s say, “want to double your intake by this time next month? Try this out today.”  Hit photo/video. You’re pretty much finished.

Then, I go to Facebook messenger and tell my VA, “Hey. New video is uploading to Facebook. Please do your thing.” There you go. That’s it.

This thing is going to upload. Once it’s finished, it’s going to post. You can put the phone down at this point, but it’s going to upload. Once it finishes, it posts, your virtual assistant does everything else, posts it on YouTube and then sends it over to your writers, then you get the emails, etc.

We’re finished. That’s what it takes. What are we at, seven minutes right now? That’s including my intro to this video. It does not take a long time.

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The Question:

I literally cannot film videos. I don’t have the time. How else can I create content?

Everyone Has Time to Film Videos

Everyone has the time to film videos. The “I can’t do this and I can’t do that,” that kind of vocabulary drives me crazy. Anybody can do anything. It’s just that you’re choosing not to.

Finding Something to Talk About

The reality is that creating content takes five minutes. You pull out your phone, you hold it up, and you talk about something really quickly. If you don’t know what to talk about, just go to “answerthepublic.com,” type in your practice area, and type in a keyword related to your law firm.

If you’re a family law attorney and you want to talk about child custody, just go to answerthepublic.com. Type in “child custody” and you’ll find literally five hundred questions that are actually real questions. They have been entered into Google and you can just go on and talk about them.

Can’t Hurt Me

I just read this book called Can’t Hurt Me by David Goggins. I’m not sure if you’ve ever heard of this book, but since reading this book, I basically have removed the word “can’t” from my vocabulary. That’s just from listening to this guy’s story and what he has done.

I actually heard him on the Joe Rogan podcast and this guy is just crazy in terms of talking about what the human body can actually do. He’s a Navy Seal; and he went through three Navy Seal hell weeks in one year.

The guy runs ultra marathons, hundred-mile races. I think the most he did was a 235-mile race at one time. He ran straight for 35 hours or 39 hours or something like that.

When I hear stories about that and I read about and listen to people talk that push themselves to that extreme, and then I hear “I can’t pull my phone out and record a video,” I just think, then don’t do it.

Deal With the Consequences

But if you’re not doing it, then someone else is going to do it, and they’re going to get the cases and you just have to be okay with that. That’s really all there is. Literally, the phrase “I can’t do it” is a ridiculous statement. Don’t say that. It’s all mental.

Just make a commitment to actually record content and create value, and that’s how you promote your law firm. It’s making a choice to do it. And that’s all there is to it.

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