Backlink Building Services
A number of factors are used to determine where a site should rank within the search results, including links. A link on your website that directs visitors to another page or website is known as an outlink or outbound link.
But, a link on a third-party website that directs visitors to your website is known as a backlink. Both types of links can affect your ranking, but backlinks can make or break your SEO strategy.
Types of Backlinks
Companies can build backlinks in many different ways. Most strategies involve building backlinks through:
- Guest blogging
- Press releases
- Address listings on Google, Yelp, and other review websites
- Local news articles
- Social media
- Local business directories
- Donations/Sponsorships
Don’t make the mistake of focusing all of your time and energy on only one of the above tactics. A diverse group of backlinks will look more natural to Google, so it will have a more positive impact on your ranking.
Why Backlinks Matter to Google
Google makes two assumptions when it comes to backlinks. First, the search engine assumes that if a number of different websites are linking back to one website, there must be valuable and relevant content on that website. Second, Google assumes that all websites are not created equal.
It is assumed that an authoritative and popular website will only link to high-quality websites, whereas a lesser known website with low traffic may link to poor quality websites. Therefore, a backlink from a powerful website is more valuable than a backlink from a website that no one visits.
How Social Firestarter Can Build Backlinks
Building backlinks is much harder than it seems. It can take countless hours to identify potential backlinking opportunities, contact the website’s administrator, and secure the link.
If the opportunity involves a guest blog, creating the content adds to the overall time it takes to get a single link. Don’t give up on building backlinks—let Social Firestarter take the lead.
We will begin by assessing the current state of backlinks to your website and identifying areas that need to be improved upon. Then, we will create a custom strategy to meet your unique business needs. Our team will work tirelessly to secure backlinks by targeting popular websites that Google considers authoritative.
We will also target regional and local websites. Backlinks on local or regional sites play a crucial role in local SEO, which is becoming increasingly important to small businesses.
We believe in quality over quantity, so we will not build backlinks on low quality or untrustworthy websites that could do more harm than good to your website’s ranking. Let us handle these time-consuming tasks while you sit back and watch as your website moves closer and closer to the top of the search results.
Start Building Backlinks With Social Firestarter Today
Let us implement an effective backlink strategy for your website so you can climb to the top of the search results. Take the first step towards developing a backlink strategy by contacting our office today.
Call us now at 619-607-4300 or email info@socialfirestarter.com to learn more about our services.